Midori brings stand out cocktails and hairstyles to NE1's Newcastle Cocktail Week

~ Midori treats cocktail lovers to free hairstyles at Label Newcastle ~

Midori melon liqueur has teamed up with Models Own to create a limited edition My Midori hair chalk in a vibrant shade of green that reflects the colour of the drink.

The brand will be launching the new beauty must-have at NE1's Newcastle Cocktail Week, where it will be pairing delicious cocktails with fabulous hairstyles at Label Newcastle on 17^th July 2014.

Midori is treating customers of Label Newcastle to a free styling session from professional hair technicians who will be adding a fun Midori twist to standard, French style and halo plaits as well as creating a dip dye effect using the on-trend shade of neon green at their pop up Midori Twist salon.

Midori is also offering a free hair chalk, worth £6, to the first 150 customers who buy a Midori Twist cocktail (£3) which have been specially created for the launch between 18:30 – 21:00. Customers can also queue up for a free hairstyling session should they wish.

Label Newcastle is a short walk from Newcastle Central Metro - 14-16 Newgate Street, Newcastle upon Tyne, Tyne & Wear, NE1 5RG

The limited edition My Midori Hair Chalk will retail at £6 from www.modelsownit.com from mid-July 2014.

The Midori Twist Glass Tumbler/Rocks Glass

Ingredients: 50ml Midori 12.5 ml Lemon Juice 12.5ml Lime Juice

Method: Give all ingredients a good shake and strain over ice into a rocks glass.